New Business Innovation Trend Report


The second trend report from the EU’s Business Innovation Observatory highlights several new innovation practices and explains how the right policies can scale-up success. The lead author was Dr René Wintjes.

As part of this report, three emerging trends – “Design for Innovation”, “Smart Living” and “Innovative Business Models for Global Competitiveness” – were analysed and presented in 12 case studies. The authors then gave recommendations, based on discussions with policymakers at a dedicated workshop, to foster the development of these trends and companies.

To illustrate the market potential of these trends: construction firms are expected to be 60 per cent “green” by 2015; the potential market for electricity meters in intelligent homes is around 1 billion connected devices; and Supply Chain Finance is set to grow by 30-40 per cent per year.

See the one-page summary and full report below for more details. More information can also be found on the dedicated EU website.

Source: UNU-MERIT, 28 April 2014

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